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Special Beginnings® Maternity Program

This confidential maternity program helps expectant mothers better understand and manage their pregnancy. With Special Beginnings, you’ll get the support you need from early pregnancy until 6 weeks after delivery, as well as:

  • Pregnancy risk factor identification and ongoing communication and monitoring
  • Education materials, including a comprehensive book, about pregnancy and infant care topics
  • Personal telephone contact with program staff
  • Help managing high-risk conditions such as gestational diabetes and preeclampsia

Access to an online resource with maternity tools, articles and information available through your Blue Access for MembersSM account. 

Getting started is easy

  • Register by phone - Call toll-free 1-888-421-7781, 8:00 a.m. – 6:30 p.m., CT, to sign up for the program.
  • Complete a questionnaire – After you sign up, you’ll need to answer a few questions about your health, lifestyle and pregnancy. You can do this online through your Blue Access for Members account, or ask that a nurse call you. Your answers will be kept private and will help us determine any health risks that might affect you or your baby.

Special Beginnings is not a substitute for professional medical guidance. It is important to share any health concerns with your physician.